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Estée Lauder Clinique - Spain
Design: Arista diseño, s. l., Bilbao
System: pon 
Location & Date: Spain
Size: 6m2

Estée Lauder presented its cosmetics brand Clinique on a trade fair stand built with pon at a congress on the topics dermatology, cosmetics and therapy in Spain.

Coloured, illuminated glass panels in the colours of the company attracted the attention of visitors. Inside the stand lighted recessed areas offered space for the presentation of products. The counter at the front, illuminated from below with neon light, invited visitors to start a conversation.

 

The compact 6m² stand placed the products in the foreground, while the system receeded to the background.